BOBA CHiC, Taiwan’s leading bubble tea brand known for its innovative approach, is set to showcase its latest creations at TuttoFood Milan 2025, held from May 5–8 at Fiera Milano. Located at Hall 18, Booth G11g, BOBA CHiC will present a series of groundbreaking product lines designed for the evolving tastes of European consumers.
As a leader in the ready-to-drink and B2B beverage sectors, BOBA CHiC will introduce four exciting product lines that blend vibrant Asian flavors with European preferences for convenience and creativity:
Bursting Fruit Tea Series – Refreshing fruit teas with popping boba, offering a playful burst of flavor, perfect for cafés, RTD brands, and food service menus seeking a fun, textured twist.
Vegan Bubble Tea – A dairy-free take on classic milk tea, complete with colorful chewy boba spheres, ideal for seasonal promotions and chilled cup offerings.
Instant Cocktail/Mocktail Kit – A ready-to-mix solution that enables bars and retailers to easily craft premium bubble tea cocktails or mocktails, tapping into Europe’s thirst for experiential beverages.
Spicy TABASCO-Flavored Popping Boba – A bold and spicy topping or dipping ingredient that adds a new dimension to savory dishes, appetizers, or cocktails, pushing boundaries in both retail and food service.
With an increasing demand in Europe for unique textures and visually appealing food experiences, BOBA CHiC’s offerings aim to inspire retailers and distributors to expand their bubble tea portfolios. The company’s flexible B2B collaboration model—offering OEM/ODM, white-label, and co-branding solutions—makes it the go-to partner for trend-driven beverage success.
“Europe is ready for the next level of bubble tea,” said a BOBA CHiC spokesperson. “We’re not just selling products—we’re building partnerships to meet the demands of today’s adventurous consumers.”
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