The global bubble tea market is set for significant expansion, projected to grow from USD 2.5 billion in 2025 to USD 3.8 billion by 2030, with a compound annual growth rate (CAGR) of 7.54%.
Major players like Quickly Bubble Tea, Gong Cha, and Chatime are rapidly accelerating market presence, alongside regional favorites such as CoCo Fresh Tea & Juice and Kung Fu Tea.
As demand rises for diverse variants like milk tea, black tea, and fruit-based options, the market is also embracing trends like vegan, low-sugar formulas, and health-conscious offerings.
With increasing consumer preferences and the influence of social media, bubble tea’s rise shows no signs of slowing, especially in the fast-growing European region.
Key industry challenges include competition, ingredient costs, and supply chain complexities, but the market outlook remains positive.
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