Bangalore-based Boba Bhai Pvt Ltd. is reshaping India’s bubble tea market by combining Taiwanese pearl milk tea with local tastes and K-pop-inspired food. Launched in 2023, the fast-food chain pairs bubble tea with K-pop burgers, vegan options, ice cream, and more, targeting India’s 14 million K-pop fans.
Founder Dhruv Kohli capitalizes on India’s love for snacking, offering quick, freshly prepared food to complement the drinks. After securing $3.47 million in Series A funding, Boba Bhai plans to expand rapidly, aiming for 100 outlets by the end of the year. With a focus on speed and innovation, the brand is poised to become a major player in India’s growing bubble tea market.
Read more:
