San Francisco-based Twrl Milk Tea, a plant-based food and beverage company founded by women entrepreneurs, has announced a captivating collaboration with the Taiwanese American Federation of Northern California (TAFNC) and esteemed Taiwanese American illustrator Eugenia Yoh. The joint initiative introduces a special-edition can design for the brand’s popular Taiwan-Style Black Milk Tea, marking the launch of the ‘Inclusivi-tea’ campaign.
Rooted in the cultural heritage of Taiwan and China, this collaboration aims to celebrate diversity, unity, and the shared commitment of Twrl Milk Tea and the Federation to building inclusive, multi-generational communities. The special-edition can design pays homage to Taiwan’s cultural richness and serves as a tribute to its role as the birthplace of bubble milk tea.
Sophia Chuang, Director of the Culture Center of TECO in Milpitas (OCAC), highlights the significance of the collaboration, stating, “The Formosan black bear illustration and Taiwanese milk tea symbolize Taiwan’s commitment to environmental conservation and culinary excellence. Taiwan aspires to foster global friendships, showcasing its rich natural heritage to the world.”
This partnership not only brings together cultural elements but also emphasizes Taiwan’s dedication to environmental preservation and culinary prowess. The ‘Inclusivi-tea’ campaign, embodied by the special can design, seeks to share Taiwan’s natural heritage with the world while promoting global friendships.
Twrl Milk Tea’s commitment to plant-based offerings aligns seamlessly with the values of inclusivity and sustainability, making this collaboration a symbol of cultural appreciation and environmental consciousness. The limited-edition can design is set to become a collector’s item, representing the spirit of ‘Inclusivi-tea’ that transcends borders and cultures.
