Adelaide’s CBD welcomes an innovative 24/7 Robotic Bubble Tea Machine provider, located in City Cross, Rundle Mall, representing a significant milestone for the growing franchise, Boba Machine. The choice of Rundle Mall, with its lively ambiance and high foot traffic, aligns with the brand’s mission to make delicious bubble tea accessible at all hours. Director of Boba Machine, Sami Li, emphasizes the strategic significance of expanding into Adelaide, recognizing a market gap for late-night offerings without compromising quality or convenience.
The roots of Boba Machine date back to 2022, originating with the launch of their first machine at The University of Queensland. Recognizing the popularity among students and staff for a 24/7 bubble tea solution, the brand has expanded, partnering with Renew Adelaide to secure a prime location in City Cross.
Sami Li notes, “Our 24/7 Boba Machine caters to people’s desire for convenience, accessibility, and quality. Whether it’s a morning pick-me-up, a late-night treat, or a refreshing pause in a busy day, our machine is ready to serve freshly prepared, delicious bubble tea.”
The machine offers an extensive menu with over 25 flavors, spanning milk tea, fruit tea, brewed tea, and coffee. Customers can customize their beverages with a choice of over 10 toppings, including pearls, jellies, aloe vera, and Oreo. The flexibility to adjust ice and sugar levels allows for further personalization, and with a quick turnaround time of just two minutes per order, even busy schedules can accommodate a bubble tea fix.
Signature creations like Oreo Milk Tea, Lychee Green Tea, Passionfruit Green Tea, and Mango Oolong Tea stand out on the menu. Sami Li encourages community feedback, expressing openness to suggestions for additional locations in Adelaide.
While the 24/7 Boba Machine in Rundle Mall marks a significant addition, it’s not Adelaide’s first, with a 24/7 Bubbleroo bubble tea machine appearing in Lightsview around two years ago.